Shining moments in Munich: The PURELEI store opening with Gold & Mary

Last Thursday and Friday it finally happened: The new PURELEI Store in Munich opened its doors and attracted a fascinating mix of jewelry lovers and fashion influencers. As the Gold & Mary team, we had the honor of transforming exclusive PURELEI bracelets into our timeless Eternal Bracelets, making each piece a lasting symbol of style and connection.

Enchanting Encounters in a Dazzling Atmosphere

On the opening day, we welcomed around 70 guests from the PURELEI community who enthusiastically explored the new, stylishly designed spaces. It was a joy to see visitors taking the opportunity to transform their new bracelets into Permanent Bracelets - a beautiful memory they can always carry with them.

Friday - a Day Full of Inspiration and Networking

Friday was all about networking: Approximately 50 influencers gathered to enjoy the creative atmosphere and exchange the latest fashion trends. Our Eternal Bracelets were a huge hit! They are not just an accessory, but a true statement that exudes personality and durability.


The excellent catering provided culinary delights that perfectly complemented the shopping, chatting, and dancing.

Two Days to Remember

These two days were not only a celebration of the opening but also a testament to the passion and creativity that goes into each of our bracelets. Through the wonderful collaboration with PURELEI, we were once again able to show how jewelry and fashion bring people together and spread joy.

The fantastic response and shared experiences during the opening days have motivated us and PURELEI to deepen our collaboration. We will evaluate the insights gained and explore further cooperation opportunities. The two days have shown us that we are a perfect team, and we are excited to discover how we can further enhance this synergy in the future.

Gold & Mary is proud to enable such magical moments! We look forward to continuing to be part of your style stories in the future. Come to our Munich store and experience for yourself how our Eternal Bracelets can enrich not only your look but also your life.


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